Webmasters every day are trying to get as much traffic driven to their own websites as possible. Some methods that they are using to attain high levels of traffic include search engine optimized web pages, purchased links, directory submissions, and of course pay per click campaigns, otherwise known as PPC. PPC campaigns take within Overture’s system or Google Adwords. But what if there was a way to grow organic link backs for a minimal cost to you, the webmaster? Relevant link backs are showing to be the new holy grail in a time where search engines are devaluing purchased links and links of a general nature. But how does one gain these relevant link backs? Two options: you can either approach websites within your niche and ask for a link to your site to be placed on theirs, or you can have them come to you, without requiring any kind of reciprocal link. One way links are much more powerful than reciprocal links. Of course you would rather have webmasters come to you. Time is money! To effectuate this, use a good article submission program that allows your article (which contains a bio box with your link back- very important!) to be submitted to general and specific knowledge website article database directories. The reason being is that webmasters who are looking for new content to add to their websites go to these article directories and use new content submitted by people like yourself. This is why it would benefit you to submit unique articles to article directories to be picked up by webmasters within your niche. When they add your article to their site, with bio box in tact, you gain the benefit of having your website link on their webpage. Thus, the organic link back is born!