Back in the late 1990s, “stickiness” was the big term; how to get web visitors to return to your site – hopefully, again and again. Today, the strategy has evolved into “Outbound Stickiness” – going out and pulling that visitor back in. Going back in time, there were many sticky techniques including the hosting of […]

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Webmasters every day are trying to get as much traffic driven to their own websites as possible. Some methods that they are using to attain high levels of traffic include search engine optimized web pages, purchased links, directory submissions, and of course pay per click campaigns, otherwise known as PPC. PPC campaigns take within Overture’s […]

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